1) The term 'Cultural Industries' refers to the creation, production and distribution of products within the cultural genre. It allows people from all different cultures to work together. This particular industry is required as it ensures people to realise today's society as a muticultural world. 2) Hesmondhalgh identifies broadcastion as profitable so the film industry is views as highly profitable. As industries such as the music industry and the print and electronic industry contain things such as recording, newspapers, performances, publishing, books, etc, video and computer games development is very profitable. Hesmondhalgh suggests that web design, advertising, marketing and profit relations all contain a link; they are all highly profitable. 3) Most media products want to avoid being bias so they offer more than one argument to a story which demonstrates society's inequalities. 4) -Production costs -Risky business -Semi-public goods -Creativity VS commerce ...