ICEBERG PRESS:
1)
2)Mission statement-
Its all about the audience.
Chase the work, not the money.
Compromise isn't our friend.
We always make time for new ideas.
We are stronger when working together.
Every year, we help a cause.
We believe in a thing called print.
3) They publish 'Oh Comely' and 'The Simple Things'.
4) Both magazines are aesthetically similar-
Simplistic; this illustrates their sophistication.
Feminine.
Don't contain any sense of objectification/ sexualisation.
5)Hearst communications produce many print publications whereas Iceberg Press own two magazines (Oh Comely and Simple Things.
WRITERS EDIT JOURNAL ARTICLE
1)Independent print magazines are not owned by any large corporations. They control their own publication and distribution.
2)Hamilton believes that the more niche/ smaller magazines are slowly thriving.
3)Kinfolk try's to help readers to simplify their lives, cultivate community and spend more time with their loved ones. It is a similar aim to the magazine Oh Comely as they want to empower women so that they feel like they aren't lower in society.
4)The article suggests that the potential reasons for the succession for independent magazines whilst the global publishers are struggling is the digital media. Also, independent magazines have a niche audience who are extremely loyal.
5)Crowdfunding is what helps to launch independent magazines.
6)The article suggests that independent magazines use social media to target niche audiences.
7) It is important that that independent companies are owned and created by the same people as it is easier to maintain control over their own original ideas.
8)The term "do it yourself " creates a sense of community.
9)
10)There are some challenges regarding funding and distributing as they can't gain a large profit from sales alone therefore they struggle to pay for professional distribution.
IRISH TIMES FEATURE
1)Independent magazines are popular as they include many topics including the unspoken ones (e.g. mental health, sexuality.)
2)Global conglomerates have a bigger circulation than independent magazines; this means that advertisers are drawn towards them as they will be able to gain a larger audience.
3)The article suggests that it is important to gain an audience before publishing as the audience will pay for the magazine therefore you'll be making money from the beginning. You can slowly build the audience so that you can make more money from sales.
4)Shipping costs alot so the magazine's manufacturers and teams need to be sure that the magazine has a relatively substantial opportunity of success.
5)
TCO INTERVIEW WITH RUTH JAMIESON
1)She believes that the term "print is dead" is half true. The internet is slowly killing print. She says that there's never been a better time to become a fan of magazines.
2)The common themes for independent magazines include being original by not following the mainstream magazines. Ultimately they focus on the audience/ reader and not the advertisers.
3)There are few cover lines, this is reflective for Oh comely due to the lack of cover lines.
4) Jamieson believes that t is difficult to keep a magazine running for more than a year as there are more launches of better magazines so people are likely to move on to the newer ones. The mainstream magazines will have to take ideas/ learn from the independent magazines in order to maintain survival.
5)Personally, I think that Oh Comely could potentially survive the next 5 years due to their incredibly loyal fan base/ readers. Due to the fact that print is slowly dying out, i think that Oh Comely would adapt to the new digital media; this is where they will expand their popularity.
1)
2)Mission statement-
Its all about the audience.
Chase the work, not the money.
Compromise isn't our friend.
We always make time for new ideas.
We are stronger when working together.
Every year, we help a cause.
We believe in a thing called print.
3) They publish 'Oh Comely' and 'The Simple Things'.
4) Both magazines are aesthetically similar-
Simplistic; this illustrates their sophistication.
Feminine.
Don't contain any sense of objectification/ sexualisation.
5)Hearst communications produce many print publications whereas Iceberg Press own two magazines (Oh Comely and Simple Things.
WRITERS EDIT JOURNAL ARTICLE
1)Independent print magazines are not owned by any large corporations. They control their own publication and distribution.
2)Hamilton believes that the more niche/ smaller magazines are slowly thriving.
3)Kinfolk try's to help readers to simplify their lives, cultivate community and spend more time with their loved ones. It is a similar aim to the magazine Oh Comely as they want to empower women so that they feel like they aren't lower in society.
4)The article suggests that the potential reasons for the succession for independent magazines whilst the global publishers are struggling is the digital media. Also, independent magazines have a niche audience who are extremely loyal.
5)Crowdfunding is what helps to launch independent magazines.
6)The article suggests that independent magazines use social media to target niche audiences.
7) It is important that that independent companies are owned and created by the same people as it is easier to maintain control over their own original ideas.
8)The term "do it yourself " creates a sense of community.
9)
10)There are some challenges regarding funding and distributing as they can't gain a large profit from sales alone therefore they struggle to pay for professional distribution.
IRISH TIMES FEATURE
1)Independent magazines are popular as they include many topics including the unspoken ones (e.g. mental health, sexuality.)
2)Global conglomerates have a bigger circulation than independent magazines; this means that advertisers are drawn towards them as they will be able to gain a larger audience.
3)The article suggests that it is important to gain an audience before publishing as the audience will pay for the magazine therefore you'll be making money from the beginning. You can slowly build the audience so that you can make more money from sales.
4)Shipping costs alot so the magazine's manufacturers and teams need to be sure that the magazine has a relatively substantial opportunity of success.
5)
TCO INTERVIEW WITH RUTH JAMIESON
1)She believes that the term "print is dead" is half true. The internet is slowly killing print. She says that there's never been a better time to become a fan of magazines.
2)The common themes for independent magazines include being original by not following the mainstream magazines. Ultimately they focus on the audience/ reader and not the advertisers.
3)There are few cover lines, this is reflective for Oh comely due to the lack of cover lines.
4) Jamieson believes that t is difficult to keep a magazine running for more than a year as there are more launches of better magazines so people are likely to move on to the newer ones. The mainstream magazines will have to take ideas/ learn from the independent magazines in order to maintain survival.
5)Personally, I think that Oh Comely could potentially survive the next 5 years due to their incredibly loyal fan base/ readers. Due to the fact that print is slowly dying out, i think that Oh Comely would adapt to the new digital media; this is where they will expand their popularity.
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