This poster is advertising Reebok clothing. There is a close up of 50 Cent who is an inspirational man to young adults. He is a well known rapper. Reebok has used him as a model in their advert due to is popularity and it will make people want to by their clothes because they have such a famous person featuring in their advert. He has a serious facial expression- it is a reflection of his attitude; it suggests that he has independence therefore, it is gritty. The lighting highlights of parts of his face; this also contributes to his overall seriousness. the fact that it suggests that he is independence could symbolise that Reebok is unique. it encourages their target audience of today's generation to buy their clothing as they want to be trendy but not look the same as everyone else. The theme of identity is carried throughout the advert as there is a picture of some finger prints next to the picture of the 50 Cent. No one has the same finger print- this also continues t...
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This is an index as it clearly says 'no entry'. If it was a sign without words, it would be an icon . This is important because if you go somewhere that you aren't allowed to enter, it could result into you getting into a lot of trouble or even danger. This is an icon. the majority of the society would recognise this icon anywhere and they would know that it is the icon that represents instagram, a popular social media application. This is a symbol . although it doesn't immediately imply anything, people know that this is a sign for disabled people. It may mean that there is disabled access. Icons and indexes are important because they portray a message for us to understand. Everyone is able to understand them because the image or word clearly implies that its about a specific topic or object. Global brands may avoid using symbols when advertising and marketing as some symbols don't mean the same in other countries because they may be cultural t...